Study reveals 60% Rate their Kumbh Mela experience as “Very Spiritual”; Also, 44% Brands’ Campaign Recall Rate found among attendees0

• Event
• January 14, 2025

Latest research uncovers the dual nature of Kumbh Mela as both a spiritual gathering and a powerful brand platform, offering critical insights for stakeholders planning 2025’s 400-million-strong gathering. InsightCrunch’s comprehensive study of previous Kumbh Melas has revealed a fascinating intersection of spirituality and commerce, providing crucial insights on the 2025 event. The research, encompassing 750